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Telegram · Bot Messages

Bot Messages Advertising

Reach engaged subscribers of partner Telegram bots — finance, productivity, downloaders, AI assistants. Direct delivery into the chat inbox, with native CTA buttons.

Direct messageHigh intentNative CTA buttonsSubscriber audience
CPM starts from $1.50
Start advertising
Bot Messages ad format illustration
How it works

From bid to conversion in seconds

1

Bot owner integrates Adexium

Partner bot operators connect to our supply API and earn rev-share for every sponsored message delivered to their subscribers.

2

You set message + button

Provide a headline, body up to 1024 characters, optional image, and 1–3 inline buttons (each with its own URL).

3

Delivered with rate limiting

Maximum 1 sponsored message per user per bot per 24h. Click triggers your URL via Telegram's native inline button, no redirect chain.

Specifications

Everything a media buyer needs to know

Message body up to 1024 characters, Markdown supported
Image optional, max 1280×720 JPG/PNG
Inline buttons 1–3, each up to 64 characters
Frequency cap 1 message per subscriber / 24h per bot
Pricing model CPM
Minimum CPM $1.50
Minimum deposit $100
Why this format

Strengths of Bot Messages

  • Lands directly in the user's chat list — same UX as a private message
  • Inline buttons trigger Telegram-native flow (open URL, start bot, share)
  • Engagement is dramatically higher than feed ads (CTR 4–9% on warm audiences)
  • Perfect for crypto, fintech, AI tools, software, and SaaS B2B audiences
Best fit

Verticals & geos that perform

Top performing verticals

cryptofinancesoftwareweb3 defi nftigamingecommerce

Top performing geos

🇷🇺 Russia T2 🇺🇦 Ukraine T2 🇧🇷 Brazil T2 🇮🇷 Iran T3 🇮🇳 India T3 🇮🇩 Indonesia T3 🇹🇷 Turkey T2 🇪🇬 Egypt T3 🇵🇰 Pakistan T3 🇻🇳 Vietnam T3 🇳🇬 Nigeria T3 🇦🇷 Argentina T2
FAQ

Bot Messages — frequent questions

How are sponsored messages different from Telegram Ads?
Official Telegram Ads only target public channels and require €2M+ minimum budgets. Adexium sponsored messages are delivered through opt-in bot subscribers, start at $100 minimum deposit, and support deep targeting.
Can I include links to external sites?
Yes — inline buttons can link to any URL. Crypto wallets, web casinos, fintech apps, SaaS landings — all supported (subject to moderation).
How big is the audience reach?
50M+ active subscribers across all partner bots, with daily impression cap of ~12M messages globally. Specific reach depends on language, country, and category targeting.
Do you support A/B creative testing?
Yes — upload up to 8 message variants and Adexium will rotate them, automatically scaling spend toward the highest-CTR variant.
General questions

More about Adexium

What is the minimum deposit?
Minimum deposit is $100 for advertisers. Funds are credited within minutes for crypto and instantly for cards.
What payment methods are supported?
We accept a wide range of payment options to fit any geography:
USDT
USDTTRC-20, ERC-20, BEP-20, TON
TON
TONToncoin native
Bitcoin
BitcoinBTC native
Ethereum
EthereumETH + ERC-20
Capitalist
CapitalistUSD / EUR
Visa
Visa / MastercardInstant top-up
Wire transfer
Wire transferSWIFT / SEPA
Advertisers: top up from $100. Publishers: payouts every 3 business days, min $100.
What geos are supported?
180+ geos worldwide, including tier-1 (United States, United Kingdom, Germany, France, Canada, Australia), tier-2 (Eastern Europe, LATAM, SEA), and tier-3 markets. Targeting works down to city level.
How do payouts work for publishers?
Automated payouts every 3 business days. Minimum payout is $100. We pay via USDT (TRC-20/ERC-20/TON), TON, Capitalist, and bank wire. No manual approvals or hidden fees.
What tracking and postbacks are supported?
Server-to-server (S2S) postbacks, pixel tracking, and macros for all major trackers: Voluum, Keitaro, Binom, RedTrack, BeMob. Real-time conversion reporting.
How does anti-fraud work?
Two layers of protection working in parallel:
  • In-house antifraud — ML traffic scoring, device fingerprinting, IP/ASN reputation, behavioral analysis tuned specifically for Telegram and web placements.
  • Kaminari antifraud — independent verification layer cross-checking every impression and click against industry-wide fraud signals.
Bot, incentivized, and invalid traffic is filtered automatically. Confirmed fraud is refunded.
Can I whitelist or blacklist sources?
Yes — full whitelist/blacklist control by source ID, app ID, and zone. AI Source Optimizer can also auto-manage sources based on your KPI targets.
Explore more

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Web · Web Push CPC $0.001

Web Push Notifications

Subscribed users receive your message system-wide — even when the browser is closed.

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Telegram · Mini Apps CPM $1.50

Telegram Mini Apps

Native ad placements inside Telegram Mini Apps — high attention, premium audience.

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Telegram · iMe Messenger CPM $1.20

iMe Messenger

Exclusive ad slots in the iMe alternative Telegram client — 4M+ active crypto-native users.

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Ready to launch Bot Messages?

Top up $100 and start a campaign in 7 minutes — no contract, no minimums beyond deposit.

Start advertising Monetize bot messages